E-Commerce 2021 Business Technology and Society
In stock$24.00
Book FormatEbook
1
SKU:GC-0639439646
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E-Commerce 2021 Business Technology and Society
$24.00
Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies, such as Facebook, Google, Twitter, Amazon, Pinterest, e Bay, Uber, Whats App, and Snapchat illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition has been updated through October 2020, and includes up-to-date coverage of privacy and piracy, government surveillance, cyberwar, fintech, social local-mobile marketing, internet sales taxes, and intellectual property.
Book Details
- Authors: Kenneth C. Laudon, Carol Guercio Traver
- Publisher: Pearson
- eBook ISBN: 9780137695270, 0137695276
- Print ISBN: 9780136931805, 0136931804
- Other ISBNs: 0136931820, 9780136931829
Product Details
TypeBook
SKUGC-0639439646-BOOK
TagsNew Book, Business & Management
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